@erik.wella

Erik Thrane

Erik Thrane leads our Wella Signature Artist Team and is based at the Los Angeles Wella Studio. With 17+ years of experience in the industry, twelve of which in education, Erik is inspired by collaborating and sharing his knowledge with stylists of all levels. He specializes in custom color placement and focusing on meaningful consultation to deliver bespoke looks and currently oversees Color Education for the Wella Studio in Los Angeles. He has a passion for science and chemistry that goes into coloring hair and products. As well as guiding fellow stylists on how to maximize their technical and business potential through pricing and service development is his main focus as an educator. Erik's educational contributions granted him the global recognition of Trainer of the year in 2021

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Brands

Mainstage Presentations

James Earnshaw

@jhair_stylist

James Earnshaw

Briana Cisneros

@brianacisneros

Briana Cisneros

Daniel Mora

@danielmbeauty

Daniel Mora

Anthony Cole

@anthonycolesebastian

Anthony Cole

Erik Thrane

@erik.wella

Erik Thrane

Sunday, 11:25 AM – 12:10 PM

Wella’s Future of Hair: Inspired by AI, Created by Professionals

Welcome to the future of hair—where AI sparks creativity and professionals bring it to life. Wella Professionals is putting the pros at the center of it all while we show you how to decode AI trends, transform digital inspiration into real-world styles and create futuristic looks your clients will love. Experience next-level makeovers live on stage and explore a new era of hair.