@hairbyrobertina
Robertina Martinez
In joining the Professional Beauty Industry, Robertina Martinez immediately fell in love with the art of coloring and the science behind it. Today she is a lead hairdresser at the renowned Amari Salon & Spa in Salt Lake City, UT and a member of Aloxxi's International Artistic Team where she teaches hairdressers how to take their business to the next level. Whether Robertina is educating on new techniques, product knowledge, business acumen or just a new approach to the art of hairdressing, she takes pride in being able to share her passion and inspiring others.
Brands
Classes
@hairbyrobertina
Robertina Martinez
@leonardorocco1
Leonardo Rocco
@jessicathebeautyseries
Jessica Wall-Innella
Sunday, 3:20 PM – 4:50 PM
Precision Blonding: The Art of Strategic Dimension & Seamless Blends
Ready to elevate your blonding game? Join Aloxxi International Artists Leonardo Rocco (@leonardorocco1) and Robertina Martinez (@hairbyrobertina) as they share expert insights into Aloxxi lightening techniques—from soft, sunlit strands to bold, brilliant blondes. Learn how to create seamless, dimensional color that’s perfect for modern clients and discover the secrets behind achieving stunning blondes with confidence and precision.
Plus, Jessica Wall-Innella (@jessicathebeautyseries) will share valuable business strategies to help you turn your blonding expertise into higher profits and client loyalty. Leave ready to transform your blonding results and grow your business behind the chair.