@jessicathebeautyseries
Jessica Wall-Innella
Jessica Wall Innella, with her wealth of hands-on experience behind the chair, business prowess and creative vision, brings Aloxxi's commitment to high-quality, stylist-centric products, education and community to life. As a renowned expert in the industry, Jessica leads Aloxxi's global initiatives, ensuring that professionals have the tools and knowledge they need to succeed.
Brands
Classes
@hairbyrobertina
Robertina Martinez
@leonardorocco1
Leonardo Rocco
@jessicathebeautyseries
Jessica Wall-Innella
Sunday, 3:20 PM – 4:50 PM
Precision Blonding: The Art of Strategic Dimension & Seamless Blends
Ready to elevate your blonding game? Join Aloxxi International Artists Leonardo Rocco (@leonardorocco1) and Robertina Martinez (@hairbyrobertina) as they share expert insights into Aloxxi lightening techniques—from soft, sunlit strands to bold, brilliant blondes. Learn how to create seamless, dimensional color that’s perfect for modern clients and discover the secrets behind achieving stunning blondes with confidence and precision.
Plus, Jessica Wall-Innella (@jessicathebeautyseries) will share valuable business strategies to help you turn your blonding expertise into higher profits and client loyalty. Leave ready to transform your blonding results and grow your business behind the chair.
@samlabellahair
Sam LaBella
@leonardorocco1
Leonardo Rocco
@jessicathebeautyseries
Jessica Wall-Innella
Monday, 3:15 PM – 4:45 PM
The Art of Toning: Mastering Blonde Perfection and Brass Control
Unlock the secrets to flawless toning in this must-see session with Aloxxi International Artists Leonardo Rocco (@leonardorocco1) and Sam LaBella (@samlabellahair). Learn how to master formulations that cut brass, refine blondes and create customized tones that make your work stand out. This class will guide you through precise application techniques and the art of achieving clean, dimensional blondes your clients will love.
Plus, Jessica Wall-Innella (@jessicathebeautyseries) will share business tips to help you turn your toning skills into increased revenue and client loyalty. Walk away with the confidence and know-how to elevate your blonding services and your business.